What is CRM?  Customer Relationship Management is a customer centric business philosophy and term applied to processes implemented by a company to handle its contact with its customers. CRM software is used to support these processes, storing information on current and prospective customers. Information in the system can be accessed by employees in different departments such as sales, marketing, customer service, finance and operations. Details on any customer, supplier and business contact can also be stored in the system. The rationale behind this approach is to improve services provided directly to customers and to use the information in the system for targeted marketing and sales purposes. Implemented correctly by IMMIX Solutions and mapped to your business’ specific processes, this tool can become a true business enabler, providing a centralised repository of data for sales, marketing and customer service.

IMMIX Solutions customises this solution to your business and its processes, providing:

• Full integration into Microsoft Office and Microsoft Office Outlook – the applications your employees use every day – to provide a unified business desktop and a strong platform to deliver excellent customer service
• CRM is designed to support fast user adoption, high productivity, self-empowerment and user training
• Choice and flexibility in how you implement and customise the CRM application.  IMMIX Solutions models CRM to suit your individual business needs
• CRM is an adaptable and affordable CRM system that can easily grow and change as your business grows and changes
• Total customer view - Achieve 360° visibility across the entire organisation
• Leverage reporting and analytics to make quick, accurate decisions and to develop and maintain competitive advantage
• Leverage central information store to react quickly to customer requests and complaints
• Role customised to enable users to work with their specific data and business functions
• Minimise data recapture and error
• Utilise powerful workflow to manage your business processes

Click here for the Microsoft Dynamics CRM product page